Signal pricing
One price for the whole team. However big the team gets.
$99, $249 and $549 a month for the whole workspace, unlimited users on every one, and every limit metered on the workspace rather than per seat. Pay annually and two months are free. Start with 14 days free, no card.
- 14 days free
- No credit card
- Unlimited users
- No lock-in on monthly
Plans
Three plans. Unlimited users on all of them.
We build a premium product and price it so a growing business can actually buy it. The difference between the plans is volume, not access, and nothing is locked behind a higher tier.
Launch
For growing teams putting a real sales system in place for the first time.
US$82.50per month
US$990 billed yearly, saving US$198
Free migration and optimisation, worth up to US$5,000
Explore Signal free14 days free. No credit card. Choose Annual on the next screen.
- Unlimited users. Every limit below is on the workspace, never per seat.
- 2,000 fresh prospects a month
- 10,000 contacts a month on those prospects
- 30,000 record limit
- 10 Spark searches a week
- 150 key contact reveals a week
- 250 company lookups a week
- 250 companies identified on your website a month
- 100 active deals, 5 pipelines
- 15 decks, 1,000 activities a month
- 500 ANI credits a month, 500 automation runs a month
- 1 GB storage
Most chosen
Drive
For teams that need more prospecting, outreach and follow-up capacity.
US$207.50per month
US$2,490 billed yearly, saving US$498
Free migration and optimisation, worth up to US$5,000
Explore Signal free14 days free. No credit card. Choose Annual on the next screen.
- Unlimited users. Every limit below is on the workspace, never per seat.
- 5,000 fresh prospects a month
- 25,000 contacts a month on those prospects
- 75,000 record limit
- 25 Spark searches a week
- 350 key contact reveals a week
- 700 company lookups a week
- 1,000 companies identified on your website a month
- 500 active deals, 10 pipelines
- 75 decks, 5,000 activities a month
- 2,500 ANI credits a month, 2,000 automation runs a month
- 5 GB storage
Command
For teams scaling sales activity across more contacts, pipelines and workflows.
US$457.50per month
US$5,490 billed yearly, saving US$1,098
Free migration and optimisation, worth up to US$5,000
Explore Signal free14 days free. No credit card. Choose Annual on the next screen.
- Unlimited users. Every limit below is on the workspace, never per seat.
- 13,000 fresh prospects a month
- 65,000 contacts a month on those prospects
- 195,000 record limit
- 65 Spark searches a week
- 700 key contact reveals a week
- 1,400 company lookups a week
- 5,000 companies identified on your website a month
- 1,000 active deals, Unlimited pipelines
- Unlimited decks, 25,000 activities a month
- 10,000 ANI credits a month, 10,000 automation runs a month
- 20 GB storage
Charged in USD.
Not sure which plan is yours? Tell ANI your team size and what you use now.
What a team actually costs
Everyone else charges you for hiring.
Per-seat pricing means the bill goes up the month you grow. Move the team size and watch which line stays still.
- HubSpot Sales Hub Professional$100 per seat, per month$500/mo
- Apollo Basic$65 per seat, per month$325/mo
- Lusha Pro$69.90 per seat, per month$350/mo
- Empiraa Signal LaunchFlat. Unlimited users.$99/mo
At 5 people, Signal is $401 a month less than HubSpot alone, and it also does the prospecting those tools charge separately for.
Competitor list prices on monthly billing, checked September 2026. Their pricing may have changed since.
Proof
One of them put a number on it.
The saving above is our arithmetic. This one is a customer's.
Businesses running on Empiraa
Every plan
What you get on the entry plan.
The whole sales and marketing system. Plans set how much you can do, never what you can do.
Included everywhere
Unlimited users
Every plan, every time. Adding a salesperson never changes the bill.
What is metered insteadWhat a stack costs elsewhere
Six tools at published list prices come to about $810 a month for five people, at their annual rates.
See the arithmeticProspecting built in
Prospect Spark finds fresh companies against your ICP. No separate data tool.
Outreach and follow-up
Sequences, activities and reminders, so nothing goes quiet by accident.
Pipeline and forecasting
Deals, stages, weighted forecast, run rate and the gap to your target.
Decks, proposals and a scheduler
The things that close a deal, in the same system that found it.
ANI, built in
Tells the team what needs attention, and drafts the work. Never a separate charge.
Website visitor identification
The companies reading your site, named and put on the account you already hold. No credits to buy.
What it can and cannot seeIf it does not work out
The worst case is that you spent a fortnight.
Everything on this page is reversible, and the only parts that cost anything are the parts you choose.
Four ways out
You do not pay to find out
14 days free and no card to start. If it is not for you, do nothing and it stops on its own.
No lock-in on monthly
Monthly billing has no contract and no notice period. Annual costs ten months instead of twelve, and which one you take is your call.
Move plans whenever you like
Up or down, effective immediately. Start on the entry one and move when your volume moves, not when a sales rep rings.
Your data leaves with you
Import from a CSV with the columns mapped for you, export whenever you want, and it is never used to train AI models.
Questions
Before you start the trial.
Do I need a credit card to start?
No. You start a 14-day trial with no payment details at all. A card is only needed if you decide to carry on.
What happens when the trial ends?
Your workspace pauses until you add a card. Nothing is deleted, and you pick up where you left off. You will not be invoiced for a trial you did not continue.
Is Signal priced per user?
No. Every plan includes unlimited users, and every limit is metered on your workspace rather than per seat. Hiring another salesperson does not change what you pay.
Can I move my data in from HubSpot or a spreadsheet?
Yes. Companies, contacts and deals import, so you can bring the pipeline you already have rather than starting from an empty workspace.
Can I get my data out again?
Yes. Your data is yours, it is kept separate from every other workspace, and it is never used to train AI models.
Does ANI cost extra?
No. ANI is built into Signal and into every plan. It is never sold separately. Plans differ in how many ANI credits they include each month, not in whether you get it.
What is a fresh prospect?
A company Prospect Spark finds for you that was not already in your workspace, matched against the ideal customer profile you set. Launch includes 2,000 a month.
Can I change plans later?
Yes, up or down, at any time. The change takes effect immediately, so you can start on Launch and move up when your volume grows.
What currency am I charged in?
The headline price is the same number in every currency. $99 is $99 AUD, $99 USD, $99 EUR and $99 GBP, and you are billed in your own currency with no conversion applied to the figure. Australian prices include GST.
Is there a contract?
No lock-in on monthly billing. Annual billing costs ten months rather than twelve, so you save two months if you commit for a year, and every annual plan also includes free migration and optimisation worth up to $5,000.
Question not answered here? Ask ANI and get a straight answer.
Start selling with it today.
14 days free. No credit card. Unlimited users from the first minute.